Automate IndiaMART Lead Buying. Focus on Closing More Sales.
Zadpi Leads scans IndiaMART enquiries, applies your business filters, attempts to purchase matching leads, and sends lead notifications to WhatsApp — without requiring your PC or Chrome browser to remain open.
* One IndiaMART account per Zadpi account. IndiaMART subscription and lead charges are separate.
* As of October 2026. Figures represent software operations and early testing adoption; they do not represent guaranteed sales conversions.
The Frustrations of Manual Lead Monitoring
Why B2B manufacturers, traders, and distributors struggle when relying solely on manual staff to monitor IndiaMART.
Repeated Manual Monitoring
Sales staff spend hours repeatedly refreshing IndiaMART browser tabs, pulling them away from high-value customer calls and sales negotiation.
Missing Enquiries While Away
High-intent leads arrive during lunch hours, evenings, or weekends. When nobody is monitoring the screen, other suppliers may respond first.
Evaluating Unsuitable Leads
Staff waste expensive lead balance on retail consumers, students, or repair enquiries that could have been skipped with automated negative filters.
Difficulty Prioritizing Matches
Under time pressure, it is difficult to quickly cross-check minimum order quantities, specific product dimensions, and target states before buying.
Manually Checking Captured Leads
Team members juggle multiple screens and portal logins to figure out which buyer enquiry was bought, leading to duplicated or forgotten follow-ups.
Delayed Notifications to Sales
By the time a captured enquiry is copied into WhatsApp and forwarded to the sales representative, the buyer is already speaking with other suppliers.
How Zadpi Leads Operates
A reliable 5-step workflow running 24×7 on cloud infrastructure.
Connect Account via Mobile OTP
Connect your IndiaMART account securely using mobile number and OTP verification. This establishes an authenticated session without requiring browser extensions or plugins.
Configure Keywords & Business Filters
Define positive keywords, negative keyword exclusions, minimum order quantities, location preferences (states/cities), and buyer GST verification rules.
24×7 Continuous Cloud Scanning
Zadpi's backend service monitors IndiaMART around the clock. Your office computer can remain shut, and you do not need to keep Chrome or any browser open.
Automated Purchase Attempts for Matching Leads
The backend automatically initiates a purchase attempt whenever an enquiry passes your saved criteria. Daily lead caps protect your IndiaMART lead balance from unintended spend.
Dashboard Archiving & WhatsApp Alerts
Captured leads are stored securely in your dashboard and pushed immediately to WhatsApp with full buyer information and a 1-tap call button.
Built for Reliable B2B Lead Automation
Explore the complete suite of verified automation, filtering, verification, and lead management tools.
Automation Engine
Reliable 24×7 cloud operation designed to monitor IndiaMART continuously without manual oversight.
- ✓ Cloud-based backend operation
- ✓ 24×7 automated scanning
- ✓ Automated purchase attempts for matching leads
- ✓ Configurable operating schedules
- ✓ Daily lead purchase limits (< 4, < 10, or Unlimited)
Keyword & Business Filters
Granular filtering parameters that ensure only genuine commercial enquiries are considered.
- ✓ Include keywords
- ✓ Exclude keywords (negative words)
- ✓ Exact keyword matching
- ✓ Category selection
- ✓ State and city selection
- ✓ Minimum quantity thresholds
- ✓ Keyword-wise quantity setting (Advance)
- ✓ Keyword-wise state setting (Advance)
Buyer Verification Filters
Screen enquiries based on buyer identity checks to prioritize authentic B2B companies.
- ✓ GST verification status
- ✓ Mobile verification status
- ✓ Email verification status
- ✓ Enrichment information checks
Lead Management
Centralized dashboard to review captured leads, analyze patterns, and export clean spreadsheets.
- ✓ Purchased leads repository
- ✓ Skipped / unpurchased leads log
- ✓ Instant search and filtering
- ✓ Clean CSV and Excel export
- ✓ Keyword & category performance analytics
- ✓ City-wise lead distribution insights
- ✓ Lead capture time analytics
WhatsApp Integration
Real-time delivery to your mobile phone or sales team group so reps can call buyers promptly.
- ✓ Notifications when leads are purchased
- ✓ 1-tap call button for sales reps
- ✓ Daily WhatsApp summary reports
- ✓ Purchased, skipped, and total lead counts
- ✓ Route to individual numbers or sales groups
Know When a New Lead Is Purchased — Right on WhatsApp
Receive important lead notifications and a daily activity summary on WhatsApp, so you can stay informed without repeatedly opening your dashboard.
New Lead Purchase Notification
Pushed to your phone seconds after a matching lead is purchased. Includes verified buyer contact and requirement details with a 1-tap call button.
Daily Automated Activity Summary
A daily overview showing how many enquiries were evaluated, purchased, or filtered out according to your business criteria.
Manual Process vs. With Zadpi Leads
An objective look at how cloud automation replaces repetitive lead-monitoring tasks.
✕ Manual Process
- ✕ Repeatedly check IndiaMART throughout the day.
- ✕ Evaluate enquiries manually one by one.
- ✕ Purchase leads individually while seller quotas may fill.
- ✕ Track captured leads across multiple browser tabs and notes.
- ✕ Review activity manually with no automated activity log.
✓ With Zadpi Leads
- ✓ Automated 24×7 scanning on cloud servers.
- ✓ Configurable positive, negative, and quantity filters.
- ✓ Automated purchase attempts for matching leads.
- ✓ Centralized lead management with 1-click CSV export.
- ✓ Real-time WhatsApp notifications and daily reports.
- ✓ Activity analytics and keyword performance tracking.
Serving India's B2B Manufacturers & Distributors
Examples of industrial sectors that rely on IndiaMART buyer enquiries to grow their pipeline.
* Lead automation suitability depends on the keywords, enquiry volumes, and lead types available to each business on IndiaMART.
Subscription Plans
Choose between 1-Year or 6-Month billing. Every plan includes WhatsApp notifications and support.
For businesses requiring targeted, controlled buying limits.
- ✓ Daily Limit: 1, 2, or 3 leads/day
- ✓ 24×7 Cloud Server Operation (Zero PC)
- ✓ Automated Lead Purchase Engine
- ✓ Keyword & Negative Filters
- ✓ Instant WhatsApp Lead Alerts
- ✓ Clean Excel & CSV Export
- ✓ Standard Setup & Onboarding
The balanced tier for growing B2B sales teams.
- ✓ Daily Limit: 1 to 9 leads/day
- ✓ Everything in Basic Plan
- ✓ State & City Geo-Targeting
- ✓ Minimum Quantity Threshold Filter
- ✓ GST & Phone Verification Filter
- ✓ Daily WhatsApp Performance Report
- ✓ Priority Phone & WhatsApp Support
For higher lead volumes with keyword-level targeting.
- ✓ Unlimited Daily Auto-Buy Leads
- ✓ Keyword-wise Qty Filter Setting
- ✓ Keyword-wise State Filter Setting
- ✓ Everything in Growth Plan
- ✓ Priority Phone & WhatsApp Support
Enterprise deployment with dedicated cloud infrastructure.
- ✓ Dedicated Server Setup
- ✓ Server Manage (Full Maintenance)
- ✓ Unlimited Buy Leads
- ✓ Keyword-wise Qty Selection
- ✓ Keyword-wise State Selection
- ✓ Custom Webhook & Export Support
- ✓ Dedicated Engineer Support
* + 18% GST Extra applicable on all plans. IndiaMART subscription and buy lead credits are separate and billed directly by IndiaMART.
Illustrative ROI Calculator
If your business assigns dedicated staff solely to refresh IndiaMART and evaluate enquiries manually, employee salary alone typically exceeds ₹1,50,000 per year. Yet humans sleep, take leave, and cannot monitor off-hours enquiries.
Adjust your numbers on the receipt card to model estimated savings from automating routine monitoring and lead buying.
Frequently Asked Questions
Accurate, transparent answers to common questions about Zadpi Leads.
Ready to Automate Your IndiaMART Lead Workflow?
Try Zadpi Leads for 3 days and see how automated scanning, business filters, lead management, and WhatsApp notifications fit your sales process.